Our mission at Wake The Cup Up Coffee is a simple one. We know how busy life can get and how much you love coffee. We set out to deliver different caffeinated coffees that you won’t find on store shelves directly to your door monthly. We like to think we make life easier while helping you Wake The Cup Up every day.
We scour the country, searching for unique roasters, and deliver their end product to you. Each blend is carefully chosen and tasted beforehand. Your only job should be to subscribe to our service and enjoy it.
From time to time we’ll share an article or two about coffee or specific blends. If you have any questions, we’re here to answer them.
We look forward to joining you on this coffee journey and are grateful for your support.
Owner and Founder
SCOTT DENICOLA – OWNER AND FOUNDER
Scott founded Wake The Cup Up in 2019. After doing research on other subscription services he decided on the current coffee subscription model as a means for people to try different coffees from around the country. Scott also runs Dad “On The Edge” where he shares advice with like-minded people.
Scott grew up in Huntington NY a town on Long Island, and attended Pace University in Westchester County NY. Deciding after one semester that accounting wasn’t for him he switched gears. He graduated in 1990 with a BBA in marketing and a minor in advertising. Scott has been working in management and sales since graduation in several different industries including retail and fitness. The majority of his career has been spent in the pharmaceutical industry.
Scott has been married since 1994 to his wife Diane and they have two wonderful daughters (Grace and Natalie). During his downtime, of which there is very little, Scott enjoys sports, music, family, his tiki bar and his dogs.
If you enjoy Wake The Cup Up please share with a friend via the social media icons or email. If not, tell everyone the coffee is from a local diner.